Keep it stupid simple: design, business, life


Confucius says: Life is simple. It's people who make it complicated. 
Why do great ideas start off simple - and end up a mess!
In this episode the guys discuss Hicks law and how it applies to not only UX, but branding, logos and marketing. You'll leave with a new way to approach your work with recommendations on how to streamline your ideas and keep your messaging laser focused and effective.